Acando, one of the top local IT- & Management Consulting players in northern Europe, gave us the opportunity to help re-position them from local hero to distinct global challenger. Their aspiration in doing so is to lead innovation, drive change and attract the best new talent.
The visual tonality is inspired by their proficiency in naturally adapting to change. Acando thrives in a tech-driven world using a user-centric approach; a company in constant flux but always with a clear view on where the world is headed. This mindset actuated and inspired our work with the identity, website, brand strategy, concept design, platform and tonality.