What we offer

Insight, Strategy, Brand identity and Touchpoint design.


Our research and analysis help you make informed decisions that are based on understanding and knowledge, not guesses. This not only includes crunching data, but also understanding human behavior and new technologies.

  • Brand audit
  • UX audit
  • Competition analysis
  • Trend reports and seminars
  • Benchmark analyses
  • User behavior analysis


We help you define the direction ahead. With a collaborative approach, our thinking and ideas are tested at an early stage. This leads to relevant results in line with your goals and business context.

  • Brand platform
  • Brand architecture
  • Design strategy
  • KPI definition workshop
  • Naming and nomenclature

Brand identity

We create distinct and attractive brand identities with a strong core. As opposed to working with strict guidelines, our brand identities are always based on principles, which makes them more flexible and future proof. We believe this is vital to staying competitive in a fast-changing world.

  • Brand identities*
  • Principle-based guidelines
  • Brand identity tools
  • Custom made typefaces
  • Design implementation

* Typefaces, logotypes, colors, graphic elements, tone of voice, tone of motion, image tonality, iconography and more.

Touchpoint design

This is more than applying a brand identity; it’s about understanding what motivates your customers and activating your brand in relevant platforms, services and tools to drive your business. We design meaningful brand experiences that connect your brand with the people you want to reach.

  • UX & UI design for web sites, apps, digital services
  • Packaging design
  • Product design
  • Retail and physical spaces
  • Printed matters
  • Templates*
  • Film and moving images

* Presentations, office, social media and more.

Need a hand at your place?

Do you need to boost your internal competences, without the addition of a full agency team? Söderhavet Inhouse offers expertise in brand, design and digital, and can be hired as added resources to strengthen your team.